Joico Defy Damage Protective Shampoo 300ml

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Joico Defy Damage Protective Shampoo 300ml

This specially formulated shampoo gently cleanses your hair while actively shielding it from the daily wear and tear caused by heat styling tools, UV exposure, and environmental aggressors. Perfect for those who regularly use hairdryers, straighteners, or curling irons, it helps maintain your hair's strength and natural shine, preventing breakage and dryness before it starts. The rich, luxurious lather leaves hair feeling soft, manageable, and visibly healthier from the very first wash.

- Formulated with smart technology that detects and addresses damage at the first sign

- Protects against heat styling damage up to 230 degrees Celsius

- Defends hair from UVA/UVB rays to prevent colour fade and structural harm

- Helps restore the hair's natural moisture balance without weighing it down

- Suitable for daily use on all hair types, including colour-treated hair

- Delivers a gentle, sulfate-free cleanse that maintains the scalp's natural oils

- Enriched with strengthening ingredients to fortify hair fibres from within

Elevate your daily hair care routine with a shampoo that works hard to keep your locks resilient, radiant, and ready for whatever your styling tools throw at them.

GTIN: 074469587303