Sony K77XR80PU

Compare today's prices on the "Sony K77XR80PU".

Sony K77XR80PU

This television delivers Sony's brightest 4K picture ever, thanks to the groundbreaking XR Mini LED technology combined with the XR Backlight Master Drive. By precisely controlling thousands of tiny LEDs, the TV produces exceptional contrast, deep blacks, and brilliant highlights that bring every scene to life. Whether you are watching movies, sports, or gaming, the intelligence of the Cognitive Processor XR ensures the picture and sound are perfectly tuned to how humans naturally see and hear.

- XR Mini LED panel with thousands of individually controlled LEDs for superior brightness and uniformity

- XR Backlight Master Drive that dynamically adjusts light output for incredible contrast and detail

- Cognitive Processor XR that cross-analyse thousands of picture and sound elements in real time

- XR Triluminos Pro for a wider, more natural colour palette

- XR Motion Clarity for smooth, clear movement without blur

- Dolby Vision and Dolby Atmos for immersive cinematic experiences

- Google TV built-in with voice control and personalised recommendations

- Acoustic Multi-Audio with tweeters behind the screen to make sound follow the action

Experience extraordinary picture quality and intelligent performance that transforms your home viewing.

GTIN: 4548736159747